Tel: +381 21 4727000 - E-mail: panfilov@clinicolymp.com - A. Cesarca 18/VIII, 21000 Novi Sad, Serbia

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"Beauty promises happiness"

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Doctor-patient relationship

Our patient remains our partner during the entire treatment process. Our mutual aim is a successful completion of the treatment: all members of our team direct their entire concentration to this aim. Everything concerning the convenience of our patients is of utmost importance to us – not exclusively the operation itself.

 

External beauty

Looks and appearance are social phenomena: they mirror the psychological needs of humans as well as those driven by instinct. "Beauty promises happiness" – suggests Stendhal. A pleasant appearance is not an end in itself, it is a means that holds an advantage in social and professional competition. According to Darwin’s principle of selection, beauty is also the measure for sexual preference.

 

Physical harmony and self-confidence

The human being is an emotional sculpture that laughs and cries. Defects of the body can surgically be removed - given that the risk is not too high. The aim of an aesthetic operation is a more harmonious body: the patient gains self-confidence and thus self-respect.

 

Costs

Nobody undergoes an operation just to spend some spare time or extra money. Neither can the answer be pure vanity. The reason is rather that someone does not feel good in his or her own body. Health insurance companies do not cover the costs because they do not consider this a state of illness. Thus most patients pay for the whole treatment from their own accounts.

 

The typical candidate

Psychometric research has provided us with detailed information on the characteristics of a typical candidate undergoing aesthetic surgery. He or she is:

1. extroverted (outgoing)

2. socially active

3. emotionally sensitive

4. highly critical

5. highly self-critical

6. striving for perfection

These people represent less than five per cent of the population.The remaining 95 per cent can hardly empathise with them: among them are partners, journalists, doctors and others.

 

Secrecy

Most people contact their plastic surgeon directly fearing their family doctor might not take their request seriously. Some are afraid their secret could be disclosed within familiar surroundings. For exactly the same reason this five-per-cent fringe group will not talk about their aesthetic operation – while they would not hesitate talking about their gall operation or an appendectomy. These patients sense quite rightly that they will constantly have to justify their decision in front of other people who do not share their opinion.

 

The happy ending

Having made a decision, patients should give themselves entirely into the hands of their surgeon in order to better adapt to life – if they are unhappy about their physical appearance and regret a lack of vivacity within their family, social and professional surroundings leaves them unsatisfied. Opting for an operaton can in many cases lead to success and happiness.